How To Choose The Best SMS Service For Your Business
Today's digital-driven landscape demands efficiency from marketers like you and me. According to a recent Google search for "average attention span on smartphones", the average person spends only 8 seconds looking at one piece of digital content. When that's combined with the clutter of app notifications, people have a harder time digesting your marketing materials. These are the facts:
SMS messages can be read, digested, and acted upon in less than 8 seconds. As a result, it shouldn't be a surprise:
1) Every smartphone comes with an SMS app installed by default, and it is accessible from the quick-access bar at the bottom of the screen.
2) Since SMS notifications are usually sent by major institutions such as banks, telcos, and governments, people are more likely to tap and read SMS notifications.
3) In addition, SMS Marketing delivers bite-sized content such as coupons, exclusive offers, status updates, and mini-advertisements as well as detailed marketing messages.
With these tips, you now have the necessary knowledge to identify the bulk sms company that best suits your business. Start planning for your campaign now!